Margin & operations
You're growing in revenue.
But your margins are sliding the wrong way.
More revenue ≠ more profit. We find the margin leaks in fulfilment, shipping, procurement and pricing — and build an operation that scales without extra FTE.
Direct result
The Windrose P&L Check
A complete audit of your payment costs (PSP), fulfilment and logistics. We map your margin leaks per channel and per country.
Sound familiar?
- Revenue grows, but bottom line shrinks
- Shipping costs grow faster than your order value
- Inventory is stuck in slow movers
- Procurement terms haven't been revised in years
- You don't know which product actually makes profit
Your problem isn't growth. It's that growth is outgrowing your operation.
Proof from our own house
We do this ourselves — not just for clients
We build and scale our own brands. No theory, no frameworks — just daily execution. Everything we do for clients, we first test and run in our own brands.
At ETQ Amsterdam and TOV Essentials we steer monthly on margin per SKU, per channel and per market. Shipping, returns, product mix and channel choice are continuously optimized.
With us you don't need a separate finance analyst. We handle it all: data set, dashboards, decisions and execution. So margin stops being a yearly review — and becomes a daily steering wheel.
Curious what this means for your brand?
We take a quick look at your margins, costs and operations and show you where you're losing profit right now.
- Where you're losing margin right now
- What you can improve right away
- What to stop or scale up
No obligations. Only relevant if you want to scale.
Not isolated savings. An operation that structurally drives more profit.
Fulfilment & shipping
We cut unnecessary costs without service impact.
- Shipping margins & carriers
- Pick/pack flow optimization
- Returns flow
Procurement & cash flow
Smarter inventory, better terms, less dead capital.
- Revise procurement terms
- Increase inventory rotation
- Cash flow planning
Pricing & margin data
Per SKU, per channel — so you know where it leaks.
- Per-SKU margin analysis
- Pricing & promo strategy
- P&L dashboards
Sister company
Optivate AI: Operational profit through software
For round pricing, inventory optimization and real-time P&L dashboards we work closely with our sister company Optivate. Software born from the operations of our own brands.
Visit optivateai.comWhat we concretely do for you
- Margin audit per channel and per SKU
- P&L check on payment costs and fulfilment
- Shipping & fulfilment negotiation
- Inventory & cash flow analysis
- Revise procurement terms
- P&L dashboard you use daily
Why this works
Because we operate our own brands
Because we steer on margin, not revenue
Because we combine marketing and operations
Because we find leaks no one else sees
What this delivers
- Higher margin per order
- More cash available
- Scale without extra FTE
- Better decisions on real data
Let us audit your margins
We map your margin leaks at SKU, channel and operations level. If we see clear opportunities → we plan a call.
Only relevant for brands already driving revenue.
Blogs
Insights that accelerate growth
Growth isn't a coincidence. It's a system.
In 30 minutes you'll see where your growth is being held back - and what can immediately improve.
During this conversation:
- Where your margin and scalability are being held back
- What's really holding back your ads, content and funnel
- Which choices you need to make to keep growing
Already working with an agency? We'll show you where you're still leaving profit on the table.
What happens after your request:
- 1Enrico calls you back within 1 business day to schedule the conversation.
- 2Beforehand we review your website, campaigns and channels.
- 3In 30 minutes you get concrete improvements, even if we don't end up working together.
You'll speak directly with:

Dion
Strategic director
10+ years scaling ambitious brands.

Enrico
Growth lead
Instantly spots where you're leaving revenue - and how to fix it.
No account manager in between: after that you work directly with our specialists. ±25 people, a dedicated specialist for every discipline.
Plan an introduction
We work with a select number of brands and focus on direct impact.
