Client case: The Chesterfield Brand · D2C · Shopify · International

    Client case · D2C · Shopify

    +48% growth in 12 months by bringing structure where there was chaos.

    The Chesterfield Brand already had everything: a strong brand, great products and reach. What was missing was structure, oversight and one clear growth strategy.

    +48% online growth in 12 months, with more control, better data and scalable campaigns.

    Plan an introduction
    Based on €10M+ brands we scale ourselves
    You immediately see where you're leaving profit
    The Chesterfield Brand
    The Chesterfield Brand product page

    +48%

    Online growth

    +238%

    Growth France

    +215%

    Growth bol.com

    300+

    Extra products Amazon

    Starting point

    The channels were running, but not together.

    The Chesterfield Brand is a family business with a strong name in leather bags and timeless designs. Craftsmanship and quality are central. The foundation was strong, but online there was still a lot of potential.

    Google Ads, social and marketplaces worked separately. Data was fragmented, product information inconsistent and there was no clear performance steering. No grip, no scale, and a lot of potential left on the table.

    We brought everything together into one central growth strategy: Google Ads, social advertising, marketplaces and the data and content foundation. Not managed separately, but as one whole.

    We don't build campaigns. We build a system that works.

    Proof

    No talk, just results

    +48% growth within 12 months. Strong growth in France (+238%).

    Google Shopping

    Google Shopping

    Visible on generic search terms.

    Social ads – New Collection

    Social ads – New Collection

    Campaign targeted at women.

    Social ads – New Collection

    Social ads – New Collection

    Campaign targeted at men.

    The machine

    This is how Chesterfield reached +48% online growth.

    01 Google Ads

    First the foundation, then scale

    Product information cleaned up and the feed structured. Then Google Ads completely rebuilt, from Performance Max to standard Shopping.

    • From Performance Max to standard Shopping
    • Central feed via Channable for all countries
    • Less dependent on brand name, more new customers
    02 Social ads

    Controlled scaling per audience

    New campaign structure with more insight per audience and country, so scaling can happen in a controlled way.

    • New campaign structure
    • More insight per audience and country
    • Controlled scaling
    03 Marketplaces and operations

    From side project to growth channel

    300+ extra products live on Amazon, bol.com optimized on price and buy box, and a central structure across multiple countries.

    • +215% growth on bol.com
    • Targeted growth per market, e.g. France +238%
    • Fewer errors, lower costs, more control

    Want your channels to work as one system?

    Most brands that reach out to us already run campaigns, but the channels work separately and data is fragmented. We look at the entire system: data, feeds, countries and margin.

    • Concrete analysis of where your channels work against each other
    • Honest advice: if we're not the right party, we say so
    • Direct conversation with an entrepreneur, no sales funnel
    Plan an introduction
    Based on €10M+ brands we scale ourselves
    You immediately see where you're leaving profit

    What partners say

    5-star reviews from brands we work with.

    Google Reviews · verified clients

    "Six years as our partner and we've made great strides together! Especially this year we've seen huge growth and the partnership is rock solid. On to more wins together!"

    Martijn

    The Chesterfield Brand

    "Since early 2026 we've been working with WindroseHQ to accelerate the growth of SIZZ the brand through SEO, SEA and email marketing. Within four months we reached the number 1 position in Google for the search term 'dames longsleeve', above several large fashion retailers. A pleasant and knowledgeable team with a proactive approach and a lot of e-commerce expertise. A valuable partner for our growth!"

    Bob

    Co-owner · SIZZ The Brand

    "We've been working together for over 1.5 years. The partnership feels like an extension of our company. They're proactive, think along with us and are focused on results (and they deliver), not on reports. Windrose isn't a standard agency, but a real growth partner. They build their own companies and brands and share that hands-on knowledge with us. That's why they look far beyond 'just traffic or revenue'. They support us in admin, import, customer service, logistics and day-to-day operations. That way multiple areas are tackled at once and different levers are pulled."

    Paul

    Owner · Afdekzeilwinkel

    "Windrose is a really great partner to work with. We have them handle several marketing disciplines, and for each one they have a dedicated specialist. It doesn't feel like an external party, but like an extension of our own team. They take responsibility and actually think along, instead of just ticking off what's asked. In short: very happy with the collaboration. Good communication, the right structure, good results, and they also look at the long term. Definitely a recommendation!"

    Ivo

    Founder · IVONO

    "Working with Windrose has been very positive. Their entrepreneurship, no-nonsense approach and expertise make them a reliable and valuable partner. They think proactively, move fast and know how to tackle complex challenges in a practical way."

    Virgil

    E-commerce · TI SENTO

    "We've been working with WindroseHQ for about three years now and in that period we've made huge progress as a company. What I value most: they really think with you. Not from a 'billable hours' mindset, but with good questions and ideas. I've worked with several agencies — WindroseHQ makes the difference."

    Remco

    Owner · DiamondsByMe

    "We've been working with Windrose on social ads for a long time. For the past 1.5 years also across e-commerce, where they act as a strategic partner and think along across the entire business."

    Justin

    E-commerce · Wovar

    "Great partner with real added value in the online space!"

    Lennart

    Owner · Floer

    "Worked with multiple agencies and never been as satisfied as with Windrose. Where many agencies limit themselves to media buying, Windrose actually helps you get to the next level. Short lines, fast execution. I'd recommend them to everyone — but I won't, because then they'd have less time for me, haha."

    Erik

    Owner · Frenky S

    For who

    Is this a fit for you?

    For you if…

    • Your channels are running, but not growing together
    • Data is fragmented across platforms
    • You know there's more potential, but lack oversight
    • You want to scale internationally without chaos

    Not for you if…

    • ·You're looking for a cheap hourly rate
    • ·You want channels optimized separately without a system
    • ·Your brand has no product-market fit yet
    • ·You're looking for more budget instead of more structure

    Growth isn't a coincidence. It's a system.

    In 30 minutes you'll see where your growth is being held back - and what can immediately improve.

    ★★★★★5.0 on Googlebuilt on our own brands TOV (€0 → €11.7M) and ETQ (€2M → €12.4M)

    During this conversation:

    • Where your margin and scalability are being held back
    • What's really holding back your ads, content and funnel
    • Which choices you need to make to keep growing

    Already working with an agency? We'll show you where you're still leaving profit on the table.

    You'll speak directly with:

    Dion - Client lead

    Dion

    Client lead

    10+ years scaling ambitious brands.

    Enrico - Growth lead

    Enrico

    Growth lead

    Instantly spots where you're leaving revenue - and how to fix it.

    Plan an introduction

    We work with a select number of brands and focus on direct impact.

    We review your website, campaigns and opportunities beforehand - so we enter the conversation with concrete improvements